Hobbies
Hobbymaxxing: Finding Creativity Outside of the Terminal
On the growing Gen Z movement to fill life with real, tactile hobbies and why logging off might be the most radical thing you can do.
Read more →Shreya
Vyas
engineered
with
taste.
I have an unfair advantage: I genuinely find people fascinating. Not as users or personas but as whole, complicated beings. That curiosity is what connects my computer science background to my cognitive science one, and it is what I bring into every technical decision I make.
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What I work across
Product Management
What I bring to the table
Same instinct,
different interfaces.
The brain means something here. My work sits at the intersection of human cognition and technology, not building tools that exist in isolation, but systems designed to think alongside the people who use them.
The full stack - A Constellation & Still Expanding
Selected work
Featured Projects
Solutions Engineering
Packaging Design Tool
Solutions Engineering
Packaging Design Tool
Improved rendering performance for a 2D/3D packaging visualization tool by optimizing box component load times, enabling smoother interaction with parameterized dielines; supported integration with Google Vertex AI–generated design concepts and ensured continuity through project handoff to subsequent intern.
Cut design time by ~20%
Google Vertex AIPythonShopify
Forward Deployed Engineering
SEO & Analytics Automation
Forward Deployed Engineering
SEO & Analytics Automation
Built automation pipelines that surfaced real-time SEO and website performance analytics for the first time, enabling data-driven optimization across the team.
First-ever real-time analytics visibility
PythonSQLAutomationPostHogGoogle AnalyticsGroq APIShopify
Product Management
AI Notebook Platform
Product Management
AI Notebook Platform
Drove feature planning and roadmap execution for an AI-powered notebook platform at an SF-based startup, balancing user needs, business goals, and technical constraints.
Reduced engineering rework by 22%
RoadmappingSprint PlanningUser ResearchPythonCC++Tailwind
Product Management
FAFSA Platform Redesign
Product Management
FAFSA Platform Redesign
Led redesign of the FAFSA platform through stakeholder interviews and usability testing to identify accessibility and navigation pain points.
Reduced usability issues by 30%
FigmaUser ResearchUsability TestingWireframmingPrototypingUser TestingUser FlowsUser Journeys
Thoughts & Writing
From the Blog
Get in touch
Let's build something
together.
Whether it's a job opening, a technical challenge, or a collaboration opportunity, I'd love to hear from you.